April is a classic mix of big moments and real-world decisions. Think NBA playoffs ramping up and the tail end of March Madness, UEFA Cup nights that suddenly become the plan, Earth Day putting sustainability back in the spotlight - plus spring home-hunting energy and that tax refund / spring incentive wave that nudges auto shoppers from research to test drive.

Here are our top 5 Affinity Audiences that brands love to build their April campaigns around:

To see all Affinity Audiences, download the full list here. Want to learn how to activate these for your upcoming campaigns? Book a call with us.

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