Information automatically collected
In short: we collect information about how the app is used to understand our audience and make better content recommendations. If permission is given, we use location to assist this process, but we do not store this information.
Some data is automatically collected for the purpose of understanding how users interact with the App, and for security reasons.
This information is non-sensitive, and is only linked to you through a pseudonymous device identifier that cannot practically be attributed to your person. Location, if used, is not linked to any device identifier.
Below are some examples of what we may collect:
In short: we process data for internal aggregated reports about our audience and to recommend content.
We use information collected via the App for a variety of business purposes described below.
We process your information for these purposes in reliance on our legitimate business interests (“Legitimate Interests”), in order to enter into or fulfill a contract with you (“Contractual”), with your consent (“Consent”), and/or for compliance with our legal obligations (“Legal Reasons”).
We indicate the specific processing grounds we rely on next to each purpose listed below.
We use the information we collect or receive:
In short: we only share information with your consent, to comply with laws, or to fulfill business obligations.
In short: information within the App is discarded after 3 months, and information sent to us from the App is kept for no longer than 6 months.
Information that is processed within the App is either discarded after a few seconds, or stored inside the App for up to 3 months. Due to technological limitations, old information cannot be deleted until the App is opened, uninstalled, or its data is cleared.
Information sent to us for the purposes of anonymous audience reports is kept for no longer than 6 months.
We will only keep information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting or other legal requirements).
When we have no ongoing legitimate business need to process personal information, we will either delete or fully anonymise it by removing all identifiers.
In short: we anonymise all information we collect, and only identify it by a non-reversible pseudonymous device identifier.
Information is either short-lived, or stored using appropriate technological measures to ensure that only our App may access the information.
Any data sent to us is pseudonymised to minimise the amount of personal information we store. We also have appropriate technical and organisational measures to further limit access to this information.
In short: in some regions, such as the European Economic Area, you have rights that allow you greater access to and control over your personal information.
In some regions (like the European Economic Area), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; and (iv) if applicable, to data portability. In certain circumstances, you may also have the right to object to the processing of your personal information. To make such a request, please use the contact details provided below. We will consider and act upon any request in accordance with applicable data protection laws.
If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time. Please note however that this will not affect the lawfulness of the processing before its withdrawal.
Upon a request to erase any information, we will deactivate or delete any related information from our active databases. However, some information may be retained in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our terms and conditions and/or comply with legal requirements.
In short: yes, if you are a resident of California, you are granted specific rights regarding access to your personal information.
California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year.
If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below. California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.
We may update this privacy policy from time to time. The updated version will be indicated by an updated “Revised” date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy policy, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy policy frequently to be informed of how we are protecting your information.
